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forecast

Know how a post will do before it goes out.

Stop finding out a week later. Forecast reads your Buffer queue and predicts how each post will do, where it fits the conversation in every country you post to, and what would lift it, so you can fix a weak post before it goes out instead of explaining it after.

Read it for

studio.leeds on Instagram

Scheduled for Friday, 10:00 in London

Autumn knitwear drops Friday, made in Leeds. Which colour are you after? #autumn #knitwear

3.2K /6.4K

impressions in 7 days, most likely / up to

Trend fit
60% with “autumn knitwear”
Local time
Friday 10:00, a busy hour

Strong match here. Keep the time.

An example post with illustrative numbers. Your forecasts come from your own posts and results.
Sign in with Buffer

Read-only: Forecast can't post, edit or delete anything in Buffer.

Checks each post against

See every source and what it reads
  • Google Trends
  • X
  • Google News
  • Wikipedia
  • YouTube
  • Mastodon

Analytics tell you what went wrong last week. By then the trend has moved, the slot has passed and the moment is gone. Forecast tells you what's likely this week, while you can still act on it.

Act before you publish, not after the numbers come in

Forecast

See which posts will land

Up to 6.4KMost likely 3.2K Day 0Day 3Day 6

Every draft and scheduled post gets a 7-day reach forecast: the most likely figure and the most it's likely to get, learned from how your own channel's posts have done. Put your best slots and any boost budget behind the posts that will carry them, and rework the ones that won't.

Trends

Catch the trend while it's rising

Trend fit with “autumn knitwear” United KingdomUnited StatesGermanyNigeria 60%48%41%22%

Forecast matches each post to live searches, trends and headlines in every country you post to, so you can lean into a wave before it peaks, or rethink a post that will land flat. Connect Instagram or YouTube and it weighs each country by where your followers really are.

Timing

Pick the slot before it passes

Reach by posting hour, London time Best: 13:00 0006121822

The best slots in each country's local time, from when your own audience actually responds. Move a post before it goes out at 5am in New York, not after.

Captions

Fix the caption before it flops

Most likely impressions in 7 days Your captionQuestion firstWith a local hashtag 3.2K3.9K3.6K

Caption rewrites, each with its own forecast next to yours. Choose the strongest before publishing and copy it into Buffer, with the numbers to back the choice.

Pre-publish check

Hold a post before the moment turns

News volume in the United Kingdom, last 6 hours Goes out Sensitive moment Forecast down 30%. Hold the post?

Shortly before a scheduled post publishes, Forecast checks it again against breaking news and public holidays. If the moment turns sensitive or the forecast drops, you're alerted in the app or by email, with time to hold it or change it.

Results

Plan next week on better numbers

3.6K, in range Day 0Day 3Day 6

When results come in, each post shows how it did against its forecast, and forecasts sharpen as your history grows. Export the lot as CSV or PDF and plan the next week from what's ahead, not only what's behind.

Every network you schedule to with Buffer

Whatever your queue holds, each post gets its own forecast, counted the way its network counts reach. See the whole week ahead across every channel in one view, instead of checking a dashboard for each after the fact.

  • studio.leedsInstagram

    Autumn knitwear drops Friday, made in Leeds. Which colour are you after?

    Forecast 3.2K in 7 days

  • @studioleedsTikTok

    Five ways to wear one cardigan, in 30 seconds.

    Forecast 5.1K views

  • @studioleedsX

    Restock: the oatmeal crewneck is back, in every size. It went in four days last time.

    Forecast 2.3K impressions

  • Studio LeedsYouTube

    How a jumper is made, start to finish

    Forecast 7.8K views

  • Studio LeedsFacebook

    Winter opening hours start 1 December. The shop's open late on Thursdays until Christmas.

    Forecast 900 reach

  • Studio LeedsPinterest

    Autumn layering, three ways

    Forecast 4.2K impressions

  • studio.leedsThreads

    Which colour sells out first: rust, moss or oatmeal? Wrong answers welcome.

    Forecast 1.4K views

  • @studioleedsBluesky

    Every batch is dyed by hand, so no two runs match. Here's this week's.

    Forecast 650 views

Example posts with illustrative forecasts.

From reacting to planning in a few minutes

  1. 1

    Sign in with Buffer

    One button, using Buffer's own sign-in. Forecast asks only to read your account, posts and their results.

  2. 2

    Pick your countries

    Choose up to five countries your audience is in. Forecast starts watching what's trending in each.

  3. 3

    Plan ahead with the numbers

    Drafts and scheduled posts appear with their forecast, and update on their own as you edit in Buffer. Plan the week with the numbers in front of you.

Read-only, by design

Forecast reads your posts and their results. It can't publish, edit or delete anything, in Buffer or on any platform you connect. Your connections are encrypted, and you can disconnect or delete your data at any time.